Learn E-mail Copywriter Tips And Tricks That The Pros Use
How to Tell if Your Copywriter is Worth Top-Dollar
If you wish to use the internet to make money, you'll need a site. That web site needs to be well written, most especially if you're hoping it will be profitable. Unless you are already a copywriter yourself, it's wise to hire someone who is well-qualified to compose the text for your site. An expert copywriter can help you bring on more cash than you could hope to see if you tried to write the copy yourself. Obviously, not all copywriters are created equal. Some copywriters have a lot of talent. Some, on the other hand, aren't talented at all but are trying their hand at writing because someone told them that online writing would be a breeze. Below are a couple of ways to help you tell them apart.
Does the copywriter have his or her own web site? Any copywriter worth his or her salt is going to have his or her own website that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a web site, how can they tell you that they'll be able to help you with the one you are creating? Pay close attention to the copy on the writer's site. If there are a lot of mistakes, this is not a good sign.
How favorably do you respond while you are going over the copywriter's own copy? This goes beyond the simple noticing of grammar mistakes. Do you have any kind of emotional reaction to the copy on the web site? Does it make you like the the copywriter? Does it make you feel like you want to learn more about the writer and go on reading? Does the website copy make you feel like find this you want to hire that person immediately? Does it make you want to run for the hills? Does the website copy make you mad? All of these are important responses and you should take note of them.
Research the copywriter's background a bit. Seek reviews on third-party websites and online forums. It is probable that the only reviews on the copywriter's web site are going to be glowing ones. You want to do a search click here for the writer's name to find out if there are any testimonials or reviews on web sites that aren't run by or able to be falsified by the writer him or herself. Look closely at these reviews. It is a good idea to ask the writer for references also. You have to actually get in touch with each reference and obtain an honest opinion about the copywriter from each person.
Make sure you spend at least a little time reading samples furnished by the writer. It is a good idea to inquire about samples beyond the samples that are displayed on the website. This is particularly vital when you're trying to hire a writer who claims to be an expert in a certain field. If the writing reads like a rewritten Wikipedia article, you need to find another copywriter.
You have many choices available to you when you're trying to find out whether or not to pay for a copywriter. It's vital to do your due diligence and look beyond the writer as a person and find out what you can about his or her reputation and character.